A Corporate Video in Barcelona
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Introduce your company !
Tell your story, your company’s story, in the most attractive and convincing way possible, while remaining true to your brand image with a corporate video.
This is one of our objectives. And to get the most out of your film, we’ll take the time to understand together your different objectives and how to measure them, reach them through a video strategy.
A strategy to reach your target audience in the most effective way possible.
Showcase your company
An corporate film will be able to explain who your company is and what it does. This is the best way to tell your company’s story.
Videos are a very powerful medium, and by placing it at the heart of your marketing campaign, you can create measurable results that surpass other types of campaigns. Nevertheless, a homogeneous and structured strategy is essential to bring potential customers along your sales funnel.
A corporate video allows you to build and strengthen your brand image. Place it at the heart of your digital strategy, reinforce a strong identity while drawing attention to your company.
Google loves Corporate Videos
The average Internet user spends 88% more time on websites with video (Forbes).
Put your corporate film on your company’s website and give visitors direct access to relevant information.
This also brings you significant SEO benefits.
Indeed Google pushes video related results enormously in its search pages and with a good optimization, your corporate video can land on the first page for key terms. With this video, also improve your visibility by including it in a Newsletter and by sharing it on your social networks.
Forms of Coporate Video
- Brand Documentary
Brand documentaries are about providing an intimate view of your company and sharing your mission and values. - Company Profile
A company profile is a more formal video that provides insight into a company’s goods and/or services. - Culture Video
Generally aiming potential employees, you can here show the great atmosphere of your offices, tell honest stories and give the word to your collaborators.
More Corporate Video Examples
Company Trailer – EnviroSustain
A short, engaging advert for EnviroSustain, showing the formal side as well as the relaxed culture.
Presentation Video – Sales Labs
Thibaut from Sales Labs presents himself and the company’s offer.
Corporate Video – Kanzlei Altun
A corporate video for Dr. Erkan Altun and his law firm.
Watch-outs
- What is your corporate marketing strategy in the broader sense? How does your corporate film fit into your strategy?
This is an important part of the pre-production stage, we will review the objectives to be achieved and how to articulate your video to achieve them.
One of the questions to ask is: Who is the target audience? Is it a specialized audience or do you want to present yourself to the whole world? - A new and creative approach?
Because institutional film does not mean conventional, we find together the way to tell the story of your company, your values in accordance with your brand identity, while adding innovative and creative elements that will allow you to stand out from the competition.
Whether it is documentary style stories, promotional films, or corporate animation, we find the right production approach for you. - The “Keep It Short” rule is also applicable here and the film should not exceed 5 minutes.
Gathering too much information in a video can confuse the user and leave a bad impression. It is therefore preferable to target a specific audience or focus on a key service or product. By creating a modular video, we can then easily alternate the specifications of each video. - Finally, once we have established your objectives, we must determine how to measure the success of their achievement. This is an important part of a successful and productive working relationship. It is not enough to set objectives, we also want to measure their performance and achievement.
FAQ
Most frequent questions and answers
How can we prepare for it?
Before starting the production of your corporate video, it is important to be clear on these different points:
Who are you / who forms the company?
How does your company stand out?
Why? (values and company vision)
What are the steps?
PRE-PRODUCTION
Together, we discover who you are, your strengths and how to communicate it effectively with the outside world. We develop the concept of your corporate video. Whether you already have an idea in mind or are still at the very beginning, I will help you to articulate it in images.
PRODUCTION
It’s all about pressing “REC”. With professional equipment and the attention to detail, I start producing your video.
POST-PRODUCTION
The work here is done on a computer. I edit, organize, retouch captured images or add animations, special effects.
Your video is then almost finished, ready for a first viewing.
My clients say
CONTACT
Drop me a line to create your next Corporate Video in Barcelona
Your Corporate Video in Barcelona with Joffrey.Video
I help companies look good.
A company should use the internet to be discovered and to generate new leads. As part of their marketing strategy, I support them in the creation of effective content – videos. As a digital native, I handle the entire production process to create modern and original videos.
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